Maximize Your Impact at WTM Latin America 2026
WTM Latin America 2026, taking place April 14–16 at Expo Center Norte in São Paulo, Brazil, is the strategic hub where travel industry leaders across the Americas make critical business decisions. The event brings together senior executives from tour operators, travel agencies, airlines, hospitality groups, and destination marketing organizations under one roof. It’s a focused environment where budgets are set, partnerships are solidified, and tech providers present solutions that reframe how travel is booked, marketed, and experienced.
Attendees represent a mix of regional power players and international decision-makers who come to evaluate partnerships, discover new suppliers, and expand their footprint in Latin American markets. With the Vendelux enriched attendee list, marketing and sales teams can identify who’s planning to attend—complete with roles, seniority, and business priorities—allowing for early engagement that drives visibility and pipeline well before doors open.
How Sales, Marketing And Revops Teams Can Use This Attendee List
Travel demand and partner relationships are rebounding in 2026, and WTM Latin America attendees are actively rebalancing vendor portfolios, appointing in-market reps, and closing commercial agreements. Vendelux enables teams to act strategically by using attendee data to segment contacts based on whether they’re decision-makers at inbound tour operators, digital travel platforms, or corporate buyers.
Custom outreach tied to attendee roles—such as heads of distribution, regional marketing managers, or B2B sales leads—helps spark relevant conversations around current sourcing needs or regional growth plans. With the enriched conference attendee list, sales teams can contact key accounts before the event to lock in meetings with those holding contract or budget authority. Post-conference, the same attendee data makes it easy to tailor follow-up with proposals or region-specific packages that refer directly to discussions held onsite. For go-to-market teams looking to increase conversion rates from event spend, knowing how to get more meetings and who to prioritize is what turns travel expos into signed deals.
Timing Is Everything
WTM Latin America 2026 runs from April 14–16, 2026. Early access to attendee data is critical to secure meetings with top buyers before their schedules fill. Outreach that begins months before the event allows teams to build relationships, assess interest, and align on objectives before anyone enters the venue.
Vendelux helps sales and marketing teams not only determine who is relevant but also when to engage and how. By aligning outreach with the attendee list in Q4 of 2025 or early Q1 of 2026, you can focus your messaging, identify prospects with active sourcing needs, and schedule meetings that support your revenue goals for the rest of the year.
What’s Included In The WTM Latin America 2026 Attendee List?
Vendelux provides visibility into the executives expected to attend WTM Latin America 2026 through a blend of organizer-provided data and predictive insights. Clients can upload their target account lists to match against confirmed and probable attendees in real time.
The enriched attendee list includes their first and last name, job title, company name, company website, city, state, and country, LinkedIn profile, as well as verified email addresses and available phone numbers. This information gives teams the clarity needed to plan targeted outreach and secure meetings that convert.
Where Is WTM Latin America 2026?
The event will be held at Expo Center Norte in São Paulo, São Paulo, Brazil.
When Is WTM Latin America 2026?
WTM Latin America 2026 is scheduled for April 14–16, 2026.
What Type Of Event Is WTM Latin America 2026?
WTM Latin America is a leading B2B travel and tourism trade event, connecting buyers and sellers across Latin America and beyond. The event features strategic networking, conference sessions, buyer programs, and on-floor meetings between exhibitors and qualified travel professionals. Its programming includes keynotes, breakout sessions, and industry panels focused on innovation, growth markets, and commercial strategies.
How Many People Attend WTM Latin America 2026?
WTM Latin America 2026 is expected to host over 27,000 travel professionals from more than 50 countries. Attendees include senior decision-makers from across the tourism supply chain, including regional buyers, global destination marketers, international hotel groups, and airline executives.
