VENDELUX BLOG
VENDELUX BLOG
VENDELUX BLOG
Expand your event marketing knowledge.
Event Marketing
Planning for “Surprise and Delight”
Workiva Global Marketing Manager Rachel Behrens shares how to think strategically but welcome the unexpected. When Rachel Behrens invited Flo–Rida to play a surprise set …
B2B Events: Why In-Person Events Are Crucial For Any Marketing Mix
In-person events are crucial for any marketing mix as they allow you to connect with your audience on a personal level, in a way that …
The Top Ten Best Events for Women in Business 2022
Even in the precarious state of the world, women in business continue to inspire and motivate one another to shatter the glass ceiling. Now that …
Event Intelligence: Why Marketers Need it Now More Than Ever
Every marketer knows the importance of data in a winning strategy. If you don’t have a data-driven approach to marketing, your performance will suffer. Especially …
Introducing Vendelux Fusion, our AI-powered event intelligence
When planning the perfect event strategy for your business, there is one major factor that determines whether an event will be high ROI. Does this …
Event Marketing Strategy: How to Choose Your Next In-Person Event to Attend
In-person b2b events are back and with a boom. If the pandemic has taught us anything it’s that virtual events can work to help businesses …
Bitcoin Conference Miami 2022
Touted as the biggest bitcoin event in the world, the bitcoin conference in Miami is only days away. Held at the Miami Beach Convention Center …
Why Event Marketers Need to Be More Data Driven
Events can be the highest performing channel for any marketing team. And the data backs this up: events are gaining a greater share of budget …
Why Digital Events Need to Be More Buzzworthy
By Elizabeth Horkley Martech veteran Jeanne Hopkins shares her thoughts on how organizers can improve digital experiences and prepare for the return of live events. …
Why Wunderkind Is Welcoming Back In–Person Events
By Elizabeth Horkley Wunderkind’s VP of Marketing Sarah Bowman dishes on an event series that’s bringing the brand’s close–knit community back together. For Wunderkind sales reps, meeting …
The Chocolate Industry Still Misses the Sweet Taste of In-Person Events
By Megan Giller A few weeks ago, my phone started ringing off the hook: My company Chocolate Noise leads team-building chocolate tastings, and our corporate clients were …
Why Maximizing Event ROI Is Equal Parts Art and Science
By Elizabeth Horkley In certain corners of the tech space, where event marketers and business development executives meet, Travis Cross’ dashboard for tracking ROI on …
Vendelux News
Vendelux Recognized as Top NYC Startup to Watch in 2022
Work-Bench, a venture capital firm based in New York City, selected Vendelux as one of the top 22 seed-stage, enterprise-focused startups to watch in 2022. …
From Intropreneur to Entrepreneur
By Alex Reynolds, Co-Founder and CEO, Vendelux Six years ago I joined Shutterstock’s business development team to work on all kinds of opportunities, from marketing …
Vendelux Raises Seed Funding to Build the Ultimate Event Intelligence Platform
By Stefan Deeran, Vendelux co-founder & COO – Jan. 28, 2022 To the Vendelux community: Thank you for joining us as we take event marketing into the …