Maximize Your Impact At The NAMM Show 2026
The NAMM Show 2026, taking place from January 20–22, 2026, at the Anaheim Convention Center in Anaheim, California, is one of the largest and most influential events for the global music products, pro audio, and entertainment technology industry. It brings together brand executives, retailers, audio engineers, venue managers, and artists who are actively involved in shaping the future of music business and distribution, gear innovation, and performance technology.
This event is a key touchpoint for business leaders finalizing annual procurement decisions, launching new product lines, forming channel partnerships, and selecting technology vendors. With thousands of purchasing agents, distributors, and senior industry stakeholders in attendance, conversations at NAMM drive strategic outcomes in product development, logistics partnerships, and market expansion. Access to Vendelux’s enriched attendee list provides your team with the right connections early—enabling you to identify decision-makers, understand their company focus, and engage them with timely, relevant messaging while they are still in planning mode.
How Sales, Marketing and Revops Teams Can Use This Attendee List
The NAMM Show attendee list offers high-value insight for revenue teams selling into the music equipment, performance tech, and event production sectors. With advanced attendee data from Vendelux, sales and marketing teams can identify decision-makers at musical instrument retailers, recording technology companies, live venue chains, and education institutions. This level of visibility supports faster segmentation by purchaser type, whether your targets manage wholesale accounts, run procurement for concert halls, or source hardware for music production schools.
You can optimize your follow-up strategies by tailoring outreach to relevant job roles found on the enriched attendee list—such as product managers, procurement directors, and retail buyers. Early engagement helps secure pre-scheduled meetings while budget planning is still underway. You’ll also be able to turn exhibit visits into meaningful business development by using attendee insights to guide real-time conversations. After the event, follow up with relevant offers, case studies, or demo invites aligned with what each contact interacted with onsite. Vendelux equips your team with the right enriched conference attendee list to get more meetings and build qualified sales opportunities throughout the event cycle.
Timing Is Everything
The NAMM Show 2026 will run from January 20 to January 22, 2026. Early outreach is especially important for this event, given the purchasing nature of its audience and the planning cycle for both suppliers and buyers heading into Q1. Most attendees define their procurement priorities weeks in advance, so teams that identify key contacts early increase their chances of scheduling high-value meetings and driving meaningful conversions.
Vendelux helps teams access enriched attendee data months before badges are picked up. This allows sales leaders and marketers to sync their efforts with actual attendee objectives rather than working blind. Planning targeted email campaigns, one-on-one meetings, and coordinated onsite activations in advance gives your team more control over pipeline creation and outcome attribution.
What’s Included In The NAMM Show 2026 Attendee List?
Vendelux provides visibility into executives expected to attend The NAMM Show 2026 through a blend of organizer-sourced information and predictive intelligence. Clients can upload target account lists to instantly see which companies and roles are attending.
The enriched attendee list includes: first and last name, job title, company name, company website, location (city, state, country), LinkedIn profile, verified email address, and available phone numbers.
Where Is The NAMM Show 2026?
The event will be held at the Anaheim Convention Center in Anaheim, California, United States.
When Is The NAMM Show 2026?
The NAMM Show 2026 is scheduled for January 20–22, 2026.
What Type Of Event Is The NAMM Show 2026?
The NAMM Show is a leading B2B event focused on the music products industry. It features new product showcases, educational panels, brand activations, and live demos across pro audio, music tech, and performance gear sectors. Attendees engage in hands-on networking, strategic meetings, and product discussions that shape purchasing plans and distribution partnerships for the year ahead.
How Many People Attend The NAMM Show 2026?
The NAMM Show is expected to attract over 50,000 attendees representing more than 120 countries. The audience includes senior leaders from manufacturing, retail, distribution, recording studios, performance venues, educational institutions, and touring companies.
