Maximize Your Impact At The Business of Events 2026
The Business of Events 2026, taking place December 4 at Marina Bay Sands Singapore, is one of the most strategic gatherings for event industry professionals and decision-makers across Asia-Pacific. This event draws senior executives from global event agencies, corporate meeting planners, destination marketing organizations, and technology vendors—all focused on shaping the future of face-to-face and hybrid experiences.
The agenda centers on high-level business decisions, with attendees evaluating budgets, choosing technology partners, and recalibrating event strategies for 2027 and beyond. Access to this group means getting in front of executives influencing multi-million-dollar investments in event production, digital engagement tools, and venue selection.
Vendelux’s enriched attendee list helps you identify the professionals who matter most: those planning large-scale event portfolios, setting corporate event goals, or directing spend across platforms and regions. By connecting with the right stakeholders early, your team can secure meetings while key priorities are still in motion.
How Sales, Marketing and Revops Teams Can Use This Attendee List
Revenue teams targeting the events and hospitality sector can use this enriched conference attendee list to create meaningful outreach ahead of The Business of Events 2026. Conference attendees will include executives managing vendor partnerships, digital integrations, and demand-generation strategies across global and regional markets.
Segment the list by attendee responsibility, such as experiential strategy, procurement, or event technology adoption, to build relevant messaging. Customize campaigns around strategic initiatives like ROI optimization, sustainability in events, or attendee engagement tools. Use the attendee data to book meetings weeks in advance with decision-makers managing supplier budgets.
The enriched attendee list also supports high-value post-show follow-up. Match conversations from the show floor to specific contacts and prioritize relevant next steps by company type or pipeline stage. With contacts pre-qualified by title, company, and persona, your team gains clear direction on how to get more meetings and drive long-term deal momentum.
Timing Is Everything
The Business of Events 2026 takes place on December 4, 2026. Given the strategic nature of the event and its senior-level audience, early engagement is critical. Most attendees will begin evaluating partnerships and solutions in the months prior.
With the Vendelux platform, your team can access the enriched attendee list well ahead of the event. Begin outreach in Q3 to align meetings with budget planning cycles and annual event reviews. This ensures pre-show engagement drives better outcomes onsite and improves conversion rates after the event closes.
What’s Included In The The Business of Events 2026 Attendee List?
Vendelux provides visibility into executives expected to attend The Business of Events 2026 using both organizer-sourced data and predictive insights. Clients can also upload their target account list to surface matched attendees, giving sales teams a focused set of contacts to prioritize.
The enriched list includes first and last name, job title, company name, company website, location (city, state, country), LinkedIn profile, verified email addresses, and phone numbers (when available).
Where Is The Business of Events 2026?
The event takes place at Marina Bay Sands Singapore in Singapore.
When Is The Business of Events 2026?
The Business of Events 2026 is scheduled for December 4, 2026.
What Type Of Event Is The Business of Events 2026?
The Business of Events is a high-level conference designed for professionals in the international events industry. It features keynote sessions from industry leaders, expert-led panels, and structured networking opportunities focused on future trends, investment patterns, and strategic vendor relationships.
How Many People Attend The Business of Events 2026?
The event is expected to host hundreds of senior-level attendees from across APAC and beyond. Participants typically include C-level executives, vice presidents, and directors from corporate event teams, destination organizations, and service providers with responsibilities tied to strategy, procurement, and innovation.
