Maximize Your Impact at SAP Sapphire & ASUG Annual Conference 2026
SAP Sapphire & ASUG Annual Conference 2026, scheduled for May 11–14 in Orlando, Florida, is a central gathering for senior IT, finance, and operations leaders steering enterprise transformation across industries. With thousands of decision-makers from multinational corporations and public agencies in attendance, this conference plays a critical role in shaping digital strategy, infrastructure investment, and partner selection for SAP customers and technology providers.
Attendees include CIOs, CTOs, CFOs, heads of procurement, and department leads responsible for long-term roadmap planning, budget approvals, and vendor evaluations. Strategic conversations at this event often determine ERP upgrades, cloud migration partners, AI implementation support, and third-party integration choices that carry large-scale business implications. Early alignment with these decision-makers makes it easier to influence vendor shortlists before selection processes begin.
With Vendelux’s enriched attendee list, your team gains early insight into key participants based on organization type, seniority level, and digital priorities—empowering smarter segmentation and more effective scheduling. Proactive outreach enables you to secure time with stakeholders who are making big decisions, build trust ahead of the event, and arrive in Orlando with a clearly defined conversation plan.
How Sales, Marketing and Revops Teams Can Use This Attendee List
SAP Sapphire is a high-value venue for selling into large enterprise accounts, and the enriched conference attendee list makes it easier to approach the right stakeholders with precision. Sales teams can segment records by title and department to isolate roles involved in enterprise architecture, digital innovation, supply chain optimization, and finance workflows.
Marketing leaders can localize campaign messaging to the SAP ecosystem—highlighting integration advantages, compliance benefits, or ERP acceleration strategies that fit individual attendee company needs. The enriched attendee data includes verified contact information that can be used to start booking meetings with budget owners before calendars fill up.
Revenue operations teams can deploy the data to flag key accounts appearing on your pipeline and cross-reference their presence at the event, surfacing warm targets primed for conversation. After the event, your team can follow up based on functional areas discussed, partnerships explored, and product interest shown. The ability to match outreach to both persona and platform priorities helps accelerate conversions and extend event ROI.
Timing Is Everything
SAP Sapphire & ASUG Annual Conference 2026 will take place from May 11 to May 14, 2026. With multiple days of programming, pre-scheduled client meetings, and packed on-site agendas, event time needs to be used strategically.
Early engagement is critical. Vendelux gives your team access to the attendee list in advance, which allows you to align messaging to attendee goals, identify high-value accounts, and begin requesting meetings well before May. The most productive in-person conversations start weeks earlier through email, direct outreach, or mutual partner referrals made possible by the enriched data.
What’s Included in the SAP Sapphire & ASUG Annual Conference 2026 Attendee List?
Vendelux provides visibility into SAP Sapphire 2026 participants by combining organizer-submitted data with predictive modeling to surface high-probability executive attendees. Teams can upload a list of target accounts to identify overlaps in the attendee list.
The enriched attendee list includes first and last name, job title, company name, company website, location by city, state, and country, LinkedIn profile, verified email addresses, and phone numbers where available. This data gives organizations a competitive advantage going into one of the most influential enterprise tech events of the year.
Where Is SAP Sapphire & ASUG Annual Conference 2026?
The event will be held in Orlando, Florida, United States. The official venue will be announced closer to the event date.
When Is SAP Sapphire & ASUG Annual Conference 2026?
The event is scheduled for May 11–14, 2026.
What Type of Event Is SAP Sapphire & ASUG Annual Conference 2026?
SAP Sapphire & ASUG Annual Conference is an enterprise technology event focused on SAP’s product ecosystem and customer transformation strategies. It features executive briefings, technical deep-dives, customer case studies, strategic roadmap sessions, and real-time networking between software vendors, implementation partners, and solution buyers.
How Many People Attend SAP Sapphire & ASUG Annual Conference 2026?
SAP Sapphire typically draws more than 15,000 attendees from over 80 countries. The audience is composed of senior executives, IT architects, procurement leads, SAP customers, and technology partners representing large and mid-size organizations across sectors such as manufacturing, financial services, healthcare, and government.