Maximize Your Impact At PMW Expo 2025
PMW Expo 2025, taking place December 11, 2025, at Koelnmesse in Cologne, Germany, is a strategic gathering for professionals across performance marketing, paid media, digital advertising, and martech. The event brings together senior decision-makers from fast-scaling brands, digital-first enterprises, and leading tech platforms to evaluate new tools, deepen vendor relationships, and discuss campaign performance metrics going into the new calendar year.
This event is especially relevant for GTM teams because attendees are often mid-cycle on 2026 planning and open to new solutions that improve ROAS, customer acquisition strategy, or attribution modeling. With departments aligning budgets before year-end, PMW Expo becomes a critical window for tech vendors, data platforms, and media partners to secure pivotal meetings with buyers.
The enriched attendee list enables your team to identify which CMOs, VP-level marketers, media buyers, and partnerships directors are attending. With early insight into their industry focus and strategic initiatives, you can prioritize alignment and secure face-to-face conversations before competitors do.
How Sales, Marketing and Revops Teams Can Use This Attendee List
Performance marketing professionals value specificity—they look for direct ROI, measurable outcomes, and speed-to-impact solutions. Using Vendelux’s enriched conference attendee list, go-to-market teams can segment prospects based on industry verticals, such as DTC commerce, SaaS, affiliate marketing, or programmatic media, and match outreach to their advertising spend priorities.
Early outreach using attendee data allows your team to identify decision-makers with active evaluation cycles and align messaging to 2026 budget planning. Highlight use cases that tie directly to CAC reduction, advanced attribution, or channel optimization—high-priority topics for this audience. Schedule demos and meetings with key buyers before they arrive in Cologne.
On-site, attendee insights help your reps navigate conversations quickly, referencing current martech stacks, recent campaign launches, or shared agency partners. After the event, re-engage contacts with relevant content and proposals that reflect the conversations had during the expo. This ensures that your follow-up stands out and builds on the in-person relationship in a strategic way.
Timing Is Everything
PMW Expo 2025 is happening on December 11, 2025. With Q4 typically used for campaign wrap-ups and tool audits, most attendees will arrive with set meetings and fast-moving evaluation checklists. That’s why early outreach is critical.
Use Vendelux to identify attendees well ahead of the show. Start connecting in Q3 to ensure your company is part of their 2026 decision-making cycle. Run outreach campaigns synced with the enriched attendee list to prioritize leads who are in-market and aligned with your value proposition.
By starting early, you’ll improve the likelihood of securing meaningful meetings with budget owners before their schedules are full.
What’s Included In The PMW Expo 2025 Attendee List?
Vendelux provides visibility into PMW Expo 2025 conference attendees through a mix of organizer-provided records and advanced predictive insights. Companies can upload their target account list to find contact-level matches within the event data set.
The enriched attendee list includes first and last names, job titles, company names, company websites, geographic details such as city and country, LinkedIn profile URLs, verified email addresses, and phone numbers when available.
Where Is PMW Expo 2025?
The event will be held at Koelnmesse in Cologne, Nordrhein-Westfalen, Germany.
When Is PMW Expo 2025?
PMW Expo 2025 takes place on December 11, 2025.
What Type Of Event Is PMW Expo 2025?
PMW Expo 2025 is a one-day performance marketing event focused on digital media buying, affiliate marketing, paid search, and martech. It features sessions led by performance marketers, strategy experts, and technology leaders, along with product demonstrations, networking lounges, and partner showcases.
How Many People Attend PMW Expo 2025?
PMW Expo 2025 is expected to draw over 2,000 participants from across Europe and beyond, including C-level executives, VP-level marketers, digital growth operators, and product leads with high decision-making authority in media budgets and marketing technology investments.
