Maximize Your Impact at Bits & Pretzels 2026
Bits & Pretzels 2026, taking place from September 28–30 in Munich, Bayern, Germany, remains one of Europe’s leading conferences for startup founders, investors, and innovation decision-makers across tech and venture capital. This event serves as a strategic platform where new companies gain exposure, venture firms scout portfolio opportunities, and corporate leaders source innovation partnerships.
More than just a networking event, Bits & Pretzels attracts executives with high decision-making authority in growth strategy, digital transformation, and investment planning. Attendees regularly include managing partners, VPs of innovation, startup CEOs, and enterprise product officers looking to make informed bets on the technologies and businesses shaping the future. It is particularly valuable for those targeting European tech ecosystems or evaluating go-to-market partnerships in Germany and the wider DACH region.
The enriched attendee list from Vendelux equips teams with direct access to these stakeholders ahead of time. By understanding which executives will be on-site—including their roles, companies, and focus areas—growth teams can build relevance into every interaction and maximize on-site value through early-stage relationship development.
How Sales, Marketing and Revops Teams Can Use This Attendee List
The Bits & Pretzels attendee base includes early-stage founders, corporate venture arms, corporate innovation leads, and investors. These groups are often making rapid decisions about funding, vendor relationships, pilot programs, and technology extensions. With Vendelux’s enriched attendee data, sales and marketing teams can segment prospective contacts by company stage, investment focus, or partnership potential.
Start by customizing outreach with clear signals from titles and seniority levels—such as heads of product, corporate development leads, or startup executives—from specific industries like fintech, mobility, or healthtech. Use this information to prioritize contacts that align with your solution and book meetings with budget and investment decision-makers weeks in advance.
On-site, use the enriched conference attendee list to identify who to meet during key sessions, startup booths, or curated events like the Founders Breakfast and Oktoberfest networking tables. Post-event, align follow-up messaging to what was discussed—whether it’s a pilot program, partnership interest, or investment readiness—ensuring communication is rooted in shared interest rather than broad recaps. This is how to get more meetings and convert face-to-face conversations into relationships that extend long after the event ends.
Timing Is Everything
Bits & Pretzels 2026 will be held from September 28 to 30, 2026. With a dense agenda of fast-paced programming and highly sought-after attendees, early engagement is essential. Meetings with VCs, CVC leaders, and high-growth startup founders tend to book quickly, often before the event officially begins.
Using Vendelux, your team can align prospecting and marketing efforts with the attendee list months ahead of time. By identifying who is expected to attend—including strategic decision-makers—you can initiate tailored outreach that evolves into warm, face-to-face meetings by the time September arrives. This lead time is critical to building trust and context before stepping into one of Europe’s most competitive innovation venues.
What’s Included in the Bits & Pretzels 2026 Attendee List?
Vendelux provides visibility into the senior executives expected to attend Bits & Pretzels 2026 through a combination of organizer data and predictive insights. Clients can upload a target account list to identify matches within the attendee roster for prioritized outreach.
The enriched attendee list includes each person’s first and last name, job title, company name, company website, location including city and country, LinkedIn profile, verified email addresses, and phone numbers when available. This data allows commercial teams to personalize connections and drive outcomes before, during, and after the event.
Where Is Bits & Pretzels 2026?
Bits & Pretzels 2026 will take place in Munich, Bayern, Germany. The specific venue is currently to be announced.
When Is Bits & Pretzels 2026?
The event is scheduled for September 28–30, 2026.
What Type Of Event Is Bits & Pretzels 2026?
Bits & Pretzels is a founder-centric startup festival that connects innovators, investors, and corporate leaders in an immersive three-day program combining keynotes, startup showcases, pitch competitions, and curated networking sessions. The agenda is designed to foster high-value connections, facilitate early-stage deals, and help ambitious teams drive visibility and investment outcomes.
How Many People Attend Bits & Pretzels 2026?
Bits & Pretzels typically hosts approximately 5,000 attendees from 50 countries. The audience includes startup CEOs, investors, business development leaders, technology strategists, and senior executives driving innovation and disruption across industries.
