Maximize Your Impact at WTM Africa 2026
WTM Africa 2026, taking place April 13–15 at the Cape Town International Convention Centre in South Africa, is a pivotal business event for professionals across the travel and tourism sector. Known for convening key decision-makers across hospitality, aviation, tour operations, tech solutions, investment, and destination marketing, this is where major strategy and purchasing conversations take shape.
Executives and regional heads attend with active mandates—evaluating new travel technology, finalizing media buys, booking partnerships, and sourcing suppliers for upcoming travel seasons. Attendees include CEOs of DMCs, commercial directors of tourism boards, procurement heads at hospitality brands, and digital leads at online booking platforms. Whether your focus is destination storytelling, B2B distribution, sustainable tourism offerings, or travel fintech, the attendee mix represents high-value opportunities.
Using Vendelux’s enriched conference attendee list helps your team identify which accounts will be onsite, their buying focus, and seniority level. Get ahead of competitors by initiating introductions early with decision-makers who are shaping Africa’s travel ecosystem for 2026 and beyond.
How Sales, Marketing and Revops Teams Can Use This Attendee List
For go-to-market teams in travel tech, hospitality services, or tourism promotion, the WTM Africa attendee data is a direct link to buyer intent. Segment contacts by region, such as inbound operators in Southern Africa or outbound travel services looking to drive demand internationally. You can also filter by job function, identifying commercial executives vs. digital transformation leads.
Use the enriched conference attendee list to match your outreach with each contact’s vertical—whether that be hotel group procurement, booking platforms, or government tourism agencies. Understanding who will be attending makes it easier to secure meetings with revenue influencers and finalize pilot projects or co-marketing initiatives during the event.
Conference attendees are using WTM Africa to both benchmark market opportunities and finalize commercial relationships. Following up post-show with insights tied to each conversation ensures long-term engagement beyond the booths and briefing tables. Learning how to get more meetings starts with having access to a strategic attendee dataset.
Timing Is Everything
WTM Africa 2026 will take place from April 13 to April 15. With less than a year to go, early outreach will be critical to capturing mindshare and confirming meetings.
Vendelux gives your team the ability to align stakeholder outreach with verified attendee insights. Get a head start in May 2025 by identifying overlapping intent signals, booking meetings, and tracking conversations ahead of the event’s packed schedule. Whether you plan onsite activations or sponsor-led sessions, understanding the attendee list ensures your presence is both timely and targeted.
What’s Included in the WTM Africa 2026 Attendee List?
Vendelux offers visibility into many of the executives and buyers expected at WTM Africa 2026 through organizer-provided data and enriched predictions. Clients can also upload a target account list to identify account matches within the attendee list.
The enriched list includes attendees’ first and last names, job titles, company names, websites, city, state, and country locations, LinkedIn profiles, verified email addresses, and when available, phone numbers.
Where Is WTM Africa 2026?
WTM Africa 2026 will be held at the Cape Town International Convention Centre in Cape Town, Western Cape, South Africa.
When Is WTM Africa 2026?
WTM Africa 2026 is scheduled for April 13 to April 15, 2026.
What Type of Event Is WTM Africa 2026?
WTM Africa is a trade-focused tourism and travel exhibition attracting global and regional professionals for face-to-face connections, knowledge-sharing, and deal-making. The program includes networking sessions, keynote presentations, buyer meetings, and panel discussions covering topics from market trends to sustainable travel growth.
How Many People Attend WTM Africa 2026?
WTM Africa is expected to attract over 6,000 attendees from more than 100 countries. The audience typically includes senior decision-makers, including directors, VPs, founders, procurement leads, and government advisors from across the travel, hospitality, and tourism sectors.
