Maximize Your Impact At SAP Financials Forum 2026
SAP Financials Forum 2026, taking place on March 16, 2026, in Walldorf, Germany, brings together senior finance and IT decision-makers across industries to examine the next wave of enterprise financial innovation. The forum attracts CFOs, finance transformation leaders, SAP ecosystem partners, and digital strategists discussing core modernization, data architecture for finance, and real-time analytics. This is a strategic venue where finance and tech functions converge to evaluate process automations, integrations, and systems architecture driving financial performance.
Business-critical decisions around budget allocation, ERP landscape upgrades, and vendor partnerships will be front and center. With a highly focused audience evaluating SAP roadmaps and adjacent tooling, vendors and consultancies need early visibility to influence shortlisting cycles. The enriched attendee list from Vendelux allows commercial teams to identify the right stakeholders across enterprise finance, transformation, and procurement ahead of the event—so outreach begins well before decisions are finalized.
How Sales, Marketing and Revops Teams Can Use This Attendee List
The SAP Financials Forum draws high-level finance leaders tasked with modernizing their organizations’ financial operations—from forecasting and compliance to automation and digital controls. For sales, marketing, and revenue operations teams, the enriched conference attendee list provides the real-world data needed to prioritize outreach and increase conversion rates.
Segment your outreach by job responsibility—whether targeting CFOs, VPs of finance, heads of digital transformation, or IT directors supporting finance systems. Use company type and geographic filters to align with your go-to-market priorities. Personalize communications around active finance initiatives like year-end closing optimization, multi-entity consolidation, or cloud migration timelines. Book meetings early with budget decision-makers who influence platform choices and solution sourcing. After the event, use personalization signals from on-site interactions and session attendance to structure follow-ups that feel specific and relevant. By working from the enriched attendee list, your team knows who is attending, what their agenda likely includes, and how to get more meetings.
Timing Is Everything
SAP Financials Forum 2026 is scheduled for March 16, 2026. Given the concentration of finance and IT decision-makers, outreach should begin months in advance. Identifying and connecting with conference attendees in Q4 2025 or early Q1 2026 ensures your solution makes the short list before budgeting and evaluation reach maturity. Vendelux allows teams to align campaign activity and sales plays with the confirmed attendee list, providing the lead time needed to validate interest, build credibility, and get meetings in the calendar before event week.
What’s Included In The SAP Financials Forum 2026 Attendee List?
Vendelux provides visibility into the executives expected to attend SAP Financials Forum 2026 through a combination of organizer-provided information and predictive intelligence. Teams can upload their target account list to check for matches within the enriched attendee list.
Each contact record includes first and last name, job title, company name, company website, location including city and country, LinkedIn profile, verified email addresses, and phone numbers when available.
Where Is SAP Financials Forum 2026?
The event will be held in Walldorf, Germany. Final venue details are to be announced.
When Is SAP Financials Forum 2026?
SAP Financials Forum 2026 is scheduled for March 16, 2026.
What Type Of Event Is SAP Financials Forum 2026?
This is a focused enterprise finance and technology event hosted by SAP, featuring presentations, expert panels, and solution demonstrations. Attendees include finance leaders, SAP users, implementation partners, and IT professionals working at the intersection of financial systems and digital operations. The agenda prioritizes interactivity through solution showcases and networking opportunities.
How Many People Attend SAP Financials Forum 2026?
SAP Financials Forum typically draws several hundred senior finance, IT, and transformation professionals from across Europe and beyond. Attendance skews toward directors, VPs, and C-level executives from enterprise corporations and mid-market organizations currently leveraging or evaluating SAP’s financial products and ecosystem.
