Maximize Your Impact at opti 2026
opti 2026, taking place January 16–18 at the Munich Exhibition Center in Munich, Germany, is a cornerstone event for decision-makers in the optics and eyewear industry across Europe and beyond. Held annually, opti serves as a professional platform where leading manufacturers, distributors, and practitioners connect to shape the future of vision care and optical retail. Attendees come with active buying intent, from independent opticians and ophthalmologists to procurement teams, innovation officers, and executives representing global eyewear brands.
Many rely on opti to evaluate new technologies, negotiate supplier agreements, assess inventory management solutions, and identify opportunities in emerging markets. Whether it’s product launches, technology demonstrations, or partnership discussions, business is done on the exhibit floor and in behind-the-scenes meetings. Vendelux’s enriched attendee list gives your team a competitive edge—providing insight into attendee seniority, business focus, and budget authority. With visibility into who plans to attend, companies can build engagement before doors open and arrive ready to have the right conversations with the right people.
How Sales, Marketing and Revops Teams Can Use This Attendee List
The opti 2026 attendee list is especially valuable for go-to-market teams selling into the vision, retail, or health-related technology space. With access to enriched conference attendee details, you can prioritize outreach based on titles such as Head of Procurement, Optical Store Owner, Business Development Director, or Innovation Lead.
Use the attendee data to map out key accounts in advance and plan your sales motions accordingly. Segment contacts by the type of optical business they represent—whether independent practices, retail chains, distributors, or manufacturers—and tailor messaging to their seasonal buying cycles or product categories.
Begin booking meetings with decision-makers ahead of the show to increase win rates. The conference attracts professionals evaluating solutions such as lens technologies, diagnostic equipment, patient engagement tools, and retail software. By contacting verified attendees early, your team can align solutions with budgets and business goals, deepening relationships during the event. After the show, follow up using insights from on-site discussions, reinforcing key takeaways to convert initial interest into long-term partnerships.
Timing Is Everything
opti 2026 runs from January 16 to 18, 2026, at a time when many industry players are finalizing annual strategies and investments for the year ahead. Initiating conversations early—ideally starting mid-Q3 2025—helps ensure you’re part of those discussions before decisions are made.
With Vendelux’s enriched attendee list available ahead of time, your sales and marketing teams can align messaging, plan personalized outreach, and book meetings with high-value contacts. Arriving with context around who will be in Munich and their organization’s priorities increases your chances of high-impact engagements during the conference window.
What’s Included in the opti 2026 Attendee List?
Vendelux provides visibility into the executives expected to attend opti 2026 by combining official event data with predictive insights. Clients can also upload their own list of accounts to match with anticipated attendees.
The enriched list contains first and last name, job title, company name, company website, city, state, and country, LinkedIn profile, verified email addresses, and phone numbers when available.
Where Is opti 2026?
Munich Exhibition Center | Munich, Bayern, Germany
When Is opti 2026?
January 16–18, 2026
What Type Of Event Is opti 2026?
opti 2026 is a B2B trade show focused on the optics and eyewear industry. The event features product showcases, keynote presentations, industry panels, and networking focused on innovation and business growth in the vision care space. It attracts professionals involved in purchasing, manufacturing, retail operations, and healthcare delivery.
How Many People Attend opti 2026?
opti 2026 is expected to host approximately 20,000 attendees from over 70 countries, with a strong presence of senior professionals including store managers, procurement leads, executives, and product development heads across the optics and vision care industry.
