Maximize Your Impact at Business of the Year Awards 2025
Business of the Year Awards 2025, taking place on October 15 at the Red Deer Polytechnic Arts Centre in Alberta, brings together Canada’s top business leaders, entrepreneurs, and organizational decision-makers to recognize excellence across industries. This event is known for attracting senior executives with significant influence over strategic planning, investment decisions, operational partnerships, and innovation direction within their respective sectors.
With a strong presence from CEOs, COOs, and senior management teams across technology, manufacturing, professional services, and community organizations, this awards-focused gathering is more than a ceremonial night. It presents a rare opportunity to engage early with businesses that are actively allocating budgets, exploring vendor relationships, and scoping new initiatives for the coming fiscal year.
The enriched attendee list from Vendelux enables your team to pinpoint which decision-makers will be in the room, their organizational priorities, and how your solution aligns with their upcoming goals. Early insights into these attendees create ideal conditions for meaningful outreach that leads to face-to-face conversations and deal progression leading up to the event.
How Sales, Marketing and Revops Teams Can Use This Attendee List
The conference attendees at Business of the Year Awards 2025 are often budget holders or key influencers in procurement, growth strategy, and vendor evaluation. Using the enriched conference attendee list from Vendelux, your sales development and revenue teams can pre-qualify leads by segmenting contacts based on seniority, company size, and sector relevance.
Marketing teams can develop event-specific messaging that aligns with the professional priorities of award nominees and their stakeholders. For example, if you’re engaging with service-based industries, you can tailor meeting requests tied to efficiency, scale, or client experience—in themes highly relevant to Canadian business growth.
Revops teams can ensure meeting calendars are booked out before October by identifying executive profiles with active project initiatives. Outreach efforts grounded in attendee data lead to more qualified appointments and stronger conversion rates. After the event, teams can follow up based on the conversations each attendee had on-site, backed by direct contact details for ongoing relationship development.
This is how to get more meetings and utilize event data strategically: align it with organizational goals and approach each conversation with relevance and intent.
Timing Is Everything
Business of the Year Awards 2025 will be held on October 15, 2025. With this being a single-day event bringing together high-value executives and stakeholders, early engagement is critical to securing time on tightly packed calendars.
By accessing Vendelux’s enriched attendee list now, in May, sales and marketing teams can begin meaningful outreach throughout Q2 and Q3. This timing aligns with preliminary budget planning and vendor evaluations for 2026. The earlier your team engages, the more likely you are to move from introduction to scheduled meeting before the event begins.
What’s Included in the Business of the Year Awards 2025 Attendee List?
Vendelux provides visibility into the executives expected to attend Business of the Year Awards 2025 through a combination of organizer data and predictive insights. Clients can upload a target account list to find direct matches within the official attendee data.
The enriched attendee list includes first and last names, job titles, company names, company websites, locations (city, province, country), LinkedIn profiles, verified email addresses, and—in many cases—phone numbers. This level of detail supports precise outreach across sales, partnerships, and ABM programs.
Where Is Business of the Year Awards 2025?
The event will be held at the Red Deer Polytechnic Arts Centre in Red Deer, Alberta, Canada.
When Is Business of the Year Awards 2025?
Business of the Year Awards 2025 will take place on October 15, 2025.
What Type of Event Is Business of the Year Awards 2025?
Business of the Year Awards 2025 is a recognition-driven leadership event focused on spotlighting top-performing companies across Western Canada. The evening includes award ceremonies, executive networking, and brand-building for rising and established organizations. It draws policy leaders, chamber executives, and business champions seeking partnerships and positive visibility.
How Many People Attend Business of the Year Awards 2025?
Business of the Year Awards 2025 expects over 350 attendees primarily from Alberta, Saskatchewan, and British Columbia. The audience includes CEOs, founders, senior directors, and association leaders with real influence over regional economic and operational growth.
