Maximize Your Impact At Securing New Ground 2025
Securing New Ground 2025, scheduled for October 14, takes place at the New York Marriott Marquis in New York City. This annual event brings together the most senior decision-makers across the security industry—including manufacturers, integrators, financial stakeholders, government contractors, and enterprise end-users. For professionals selling into public safety, physical security, surveillance, and risk-based technologies, this forum offers strategic access and visibility.
Attendees hold responsibility for budgeting, procurement planning, and investment decisions across corporate security and physical infrastructure. Key topics expected at this year’s event include M&A strategy, next-generation technology adoption, resilience frameworks, and private-public partnerships. Companies attend this gathering to align with industry leaders, evaluate solution fit, and build long-term buying and partnership pipelines.
With Vendelux’s enriched attendee list, teams can review roles, functions, and tech priorities ahead of time. Arrive with messaging matched to active initiatives—whether you’re selling enterprise software, managed services, or IT-security integrations.
How Sales, Marketing and Revops Teams Can Use This Attendee List
The Securing New Ground attendee list brings together hundreds of verified buyers and decision-makers from both commercial enterprises and the public sector. Sales leaders can use the attendee data to isolate engineering heads, CISOs, procurement officers, and physical security leads depending on tactical fit.
Marketing teams can use the enriched attendee list to develop account-based strategies that match pain points by vertical—whether that’s security for fintech infrastructure, critical facilities, or transportation. Outreach plays best when anchored to current regulation trends, compliance upgrades, or incident detection capabilities.
Book pre-scheduled meetings with budget decision-makers ahead of October by identifying verified email addresses and likely interests through Vendelux. Revops teams can translate event-level interaction into pipeline milestones and follow up using a segmented post-event plan based on track engagement.
This level of actionable information lets your team understand how to get more meetings, segment strategically, and use conference attendees to drive long-term seller productivity. Working ahead with enriched conference attendee list access gives you the ability to meet the right contacts without cold introductions.
Timing Is Everything
Securing New Ground 2025 takes place on October 14. Given the high-level attending audience and fast-moving budget cycles in this space, starting outreach months before the event is critical for getting meetings on calendars.
Use Vendelux to align your outreach strategy to the attendee list by targeting likely purchasing windows, renewing vendor agreements, and building relationships with new integration partners. Interested buyers begin reviewing vendor options and partnership opportunities by early summer. By acting now in May, your team can initiate personalized outreach and start booking meaningful interactions well ahead of the October timeline.
What’s Included In The Securing New Ground 2025 Attendee List?
Vendelux provides visibility into executives expected to attend Securing New Ground 2025 through a combination of data provided by the event organizer and predictive modeling. Companies can upload a list of target accounts to detect executive matches within the show attendee file.
The enriched list contains first and last name, job title, company name, company website, physical location by city, state, and country, LinkedIn profile, verified email addresses, and available phone numbers. This detail enables both personalized pre-event contact and follow-ups aligned to long-term deal cycles.
Where Is Securing New Ground 2025?
The event will be held at New York Marriott Marquis in New York, New York, United States.
When Is Securing New Ground 2025?
Securing New Ground 2025 is scheduled for October 14, 2025.
What Type Of Event Is Securing New Ground 2025?
This is a single-day executive summit focused on the security industry, hosted by the Security Industry Association. The event includes business-focused keynotes, investor panels, market forecasts, and networking designed to connect security technology innovators, thought leaders, and capital providers. It serves leaders from manufacturing, integration, and enterprise end-user organizations involved in security management and innovation.
How Many People Attend Securing New Ground 2025?
Securing New Ground typically hosts over 300 senior executives from across the United States and internationally. Attendee roles include presidents, vice presidents, managing directors, corporate security heads, buyers, and investment analysts representing the commercial, government, and critical infrastructure sectors.
