Maximize Your Impact At IAB Tech Lab Advanced TV 2025
IAB Tech Lab Advanced TV 2025 is one of the most influential events for leaders shaping the future of connected TV, streaming, and addressable advertising. Taking place on December 4, 2025, at Convene in New York City, it brings together senior executives from media companies, streaming platforms, ad tech firms, and agencies who are guiding the shift toward data-driven video across devices and channels.
This event is highly relevant for teams seeking to influence product development, secure integrations, or build institutional visibility with decision-makers in advanced advertising. Attendees are tasked with evaluating new measurement solutions, confirming budget allocation for future tech stacks, and identifying partners capable of supporting scalable advanced TV campaigns.
Companies participating are in active assessment mode, exploring buy-versus-build decisions, strategic partnerships, and technology pilots. Outreach now enables teams to become part of these conversations before decisions are finalized. Vendelux helps sales, partnership, and marketing teams act early by understanding who’s attending, what matters to them, and how to connect before they arrive onsite.
How Sales, Marketing and Revops Teams Can Use This Attendee List
The enriched attendee list for IAB Tech Lab Advanced TV 2025 gives your sales and marketing teams a clear view into which companies and executives are heading to the event, what roles they play, and how to align outreach based on business priorities. Advanced TV executives are actively exploring vendors in areas like audience measurement, identity, data platforms, and programmatic infrastructure.
Revops teams can use the list to build targeted segments based on company type—whether CTV platforms, broadcasters, identity providers, or holding companies—and route the right contacts to appropriate campaign flows. Sales reps can prioritize outreach to SVPs and directors driving innovation decisions, with messaging tied to their CTV challenges or first-party data strategies.
Marketing leaders can use the enriched conference attendee list to time brand impressions, ensure pre-meeting personalization, and coordinate with on-site staff. The attendee data is also valuable post-event for structured follow-ups, integrating context from on-site conversations into thoughtful re-engagement. If your team cares about how to get more meetings and close deals around live events like this, starting with the right attendee intelligence is key.
Timing Is Everything
IAB Tech Lab Advanced TV 2025 takes place on December 4, 2025. For companies selling into the media, data, or ad tech ecosystem, early outreach makes a measurable difference. Most attendees begin filling their calendars several weeks ahead of time with meetings that align to their Q1 and Q2 2026 planning.
Vendelux provides access to the enriched attendee list well before the event so your team can plan outreach before inboxes become crowded. Prioritizing engagement in May and June 2025 allows you to reach decision-makers before their travel and holiday planning begins. Early email and social outreach, powered by the attendee list, builds familiarity and makes calendar slots easier to secure. The goal isn’t just meetings—it’s arriving in the room already known.
What’s Included In The IAB Tech Lab Advanced TV 2025 Attendee List?
Vendelux provides visibility into executives expected to attend IAB Tech Lab Advanced TV 2025 through a combination of organizer data and AI-driven predictions. Clients can upload their target accounts to spot overlaps and prioritize outreach.
The enriched attendee list includes first and last names, job titles, company names, company websites, locations (city, state, country), LinkedIn profiles, verified email addresses, and phone numbers when available.
Where Is IAB Tech Lab Advanced TV 2025?
The event will be held at Convene in New York, New York, United States.
When Is IAB Tech Lab Advanced TV 2025?
IAB Tech Lab Advanced TV 2025 is scheduled for December 4, 2025.
What Type Of Event Is IAB Tech Lab Advanced TV 2025?
This is a content-rich industry event focused on the future of advanced television, including CTV, addressable ads, and audience authentication. It features keynotes, technical panels, and fireside chats with senior leaders from tech firms, broadcasters, data providers, and leading media agencies. Attendees use the day to evaluate innovations, validate partnerships, and plan technical implementation timelines.
How Many People Attend IAB Tech Lab Advanced TV 2025?
The event is expected to bring together around 300 to 500 senior attendees from across the United States, including VPs, SVPs, and C-level leaders from video platforms, data companies, ad tech firms, agencies, and publishers.