Maximize Your Impact At MakeUp in New York 2025
MakeUp in New York 2025, taking place on September 17–18 at the Javits Center in New York, brings together some of the most influential decision-makers in cosmetics, skincare, and beauty innovation. This event spans the entire product development chain—from ingredient sourcing to packaging to finished product—and attracts leaders focused on product launches, supplier evaluations, and retail partnerships.
With attendance from product developers, procurement managers, innovation leads, and brand directors, it’s a key opportunity for suppliers and solution providers to connect directly with budget holders. Buyers come prepared to evaluate new vendors, explore co-manufacturing opportunities, and finalize sourcing relationships for their upcoming product cycles. By using Vendelux’s enriched attendee list, go-to-market teams can identify contacts involved in strategic buying decisions and reach out in advance with highly relevant messaging. This ensures you arrive in New York with meetings already secured and conversations aligned with brand priorities.
How Sales, Marketing and Revops Teams Can Use This Attendee List
The enriched attendee list from Vendelux helps sales, marketing, and revops teams move beyond mass outreach by focusing on the roles that matter—product innovation, category management, private label strategy, and packaging procurement. Brands attending MakeUp in New York are looking for partners who can deliver speed to market, product innovation, and sustainable design.
Use attendee data to group contacts by their function, such as R&D leads or packaging buyers, and personalize your outreach based on where they are in their product ideation cycle. Set up meetings with decision-makers before the event by identifying sourcing priorities and aligning your solutions with their timelines. Leverage the enriched conference attendee list to convert on-site connections into partnerships with follow-ups tied to specific needs discussed at the show. For revops teams, this dataset offers the foundation for campaign performance tracking by function and segment. This is how to get more meetings that matter and ensure each interaction supports long-term business development.
Timing Is Everything
MakeUp in New York 2025 runs from September 17–18. With more than four months until the event, now is the time to access the attendee list and begin your outreach campaign.
Waiting until September to start prospecting means missing out on face-to-face conversations with teams who finalize their supplier decisions ahead of the event. With Vendelux, you can identify high-value conference attendees before your competitors and align your sales playbook to the people driving decisions for 2025 product lines. Early engagement leads to scheduled meetings, stronger booth traffic, and a higher return from your onsite presence.
What’s Included In The MakeUp in New York 2025 Attendee List?
Vendelux provides visibility into executives expected to attend MakeUp in New York 2025 by combining organizer-sourced data with predictive insights. Clients can upload their existing list of target accounts and immediately identify attendee matches to focus their pre-event strategy.
The enriched attendee list includes first and last name, job title, company name, company website, location (city, state, country), LinkedIn profile, verified email address, and available phone numbers.
Where Is MakeUp in New York 2025?
The event will be held at the Javits Center in New York, New York, United States.
When Is MakeUp in New York 2025?
MakeUp in New York 2025 is scheduled for September 17–18, 2025.
What Type Of Event Is MakeUp in New York 2025?
MakeUp in New York 2025 is a B2B trade event focused on beauty and personal care product development. It features a curated exhibition of skincare and cosmetics suppliers, packaging specialists, and ingredient innovators, alongside panels and keynotes from industry leaders. The event is built around networking and discovery for professionals across R&D, marketing, and operations functions.
How Many People Attend MakeUp in New York 2025?
MakeUp in New York 2025 is expected to host over 3,500 attendees from across North America, with a strong concentration of senior professionals in formulation, sourcing, packaging procurement, and product innovation.
