Maximize Your Impact At The Big Handshake – Loyalty 2025
The Big Handshake – Loyalty 2025, set for October 13, 2025, at the Leonardo Royal Hotel Amsterdam, brings together senior decision-makers who oversee customer retention, loyalty strategy, and experience-driven growth. With a focused agenda and curated attendee list, the event serves as a vital touchpoint for brands, platforms, and loyalty solution providers to shape strategic partnerships and influence purchase decisions ahead of 2026 budget cycles.
Attendees represent major retailers, airlines, hospitality brands, telecoms, and financial institutions—many of whom are navigating loyalty program shifts, evaluating customer data solutions, and planning CX investments. These are not passive delegates. They are senior roles like Heads of Loyalty, CMOs, and Directors of Customer Experience leading active technology reviews and vendor searches.
Because many of these leaders come with near-term purchasing authority or are in the midst of long-term digital transformation initiatives, outreach prior to the event is crucial. Vendelux’s enriched attendee list enables you to identify the right stakeholders, anticipate their focus areas, and make your messaging land before, during, and after the event.
How Sales, Marketing and Revops Teams Can Use This Attendee List
The Big Handshake – Loyalty 2025 features a concentrated audience that holds direct control over loyalty budgets, CRM tools, and CRM agency partnerships. The Vendelux enriched attendee list helps your team pinpoint the right segment—whether you’re focusing on retail loyalty, airline partnerships, or hospitality guest engagement.
Use the attendee data to separate prospects by industry and role, and match your outreach approach to their loyalty goals, such as personalization, omnichannel engagement, or program redesign. With full visibility into job titles, companies, and contact information, your team can set up high-quality meetings before the show with decision-makers who are actively evaluating tech, strategy, and vendor fit.
This is how to get more meetings at The Big Handshake—by reaching out early with relevance. After the event, continue personalization based on live conversations, customer objectives, or RFP timelines. This enriched conference attendee list gives you more than names; it provides strategic context to accelerate conversions from your on-site interactions with conference attendees.
Timing Is Everything
The Big Handshake – Loyalty 2025 is taking place on October 13, 2025. Since many attendees come to the event with active projects and purchasing timelines already in motion, early engagement is critical to securing mindshare.
By using Vendelux, your team can access the enriched attendee list months in advance to plan outreach, schedule executive meetings, and build pre-event rapport. Reaching out now ensures you’re positioned not just as a vendor, but as a strategic ally by the time you meet in Amsterdam.
What’s Included In The The Big Handshake – Loyalty 2025 Attendee List?
Vendelux provides visibility into executives expected to attend The Big Handshake – Loyalty 2025 by combining event organizer data with predictive insight. Clients can upload their own target account lists to identify matches and pre-qualify leads.
The enriched conference attendee list includes first and last names, job titles, company names, company websites, city, state, country locations, LinkedIn profiles, verified email addresses, and phone numbers when available.
Where Is The Big Handshake – Loyalty 2025?
The Big Handshake – Loyalty 2025 takes place at Leonardo Royal Hotel Amsterdam in Amsterdam, Noord-Holland, Netherlands.
When Is The Big Handshake – Loyalty 2025?
The event is scheduled for October 13, 2025.
What Type Of Event Is The Big Handshake – Loyalty 2025?
The Big Handshake – Loyalty 2025 is a one-day networking and business development event focused on customer loyalty, personalization, and data-driven CRM strategies across industries. With scheduled one-on-ones, panels, and case study presentations, it offers direct access to senior leaders shaping the future of loyalty programs.
How Many People Attend The Big Handshake – Loyalty 2025?
The event is expected to host approximately 150 to 200 senior-level attendees representing multiple countries. The audience typically includes Directors, VPs, and C-level executives responsible for loyalty, marketing, and customer engagement functions.
