5 Best Cybersecurity and AI Events in November, 2021

By Ingrid Cruz – Monday, Oct. 25, 2021 Cybersecurity Awareness month was first established in 2004 by the U.S. Department of Homeland Security and the National Cyber Security Alliance and is observed every October.  Didn’t have time to acknowledge it this year? No worries! The fourth quarter of the year still has plenty of events,… Continue reading 5 Best Cybersecurity and AI Events in November, 2021

Why Maximizing Event ROI Is Equal Parts Art and Science

By Elizabeth Horkley – Wednesday, Sept. 22, 2021 In certain corners of the tech space, where event marketers and business development executives meet, Travis Cross’ dashboard for tracking ROI on events is legendary: a fine–tuned, well–oiled, revenue–boosting machine. Cross describes it with more humility: “It’s a numbers game,” he says candidly—but not before comparing super–users… Continue reading Why Maximizing Event ROI Is Equal Parts Art and Science

Job Opening: Research Analyst

Description: Vendelux (https://vendelux.com/) provides intelligence on the event marketing industry. We are looking for an entry-level Research Analyst to identify all events in every business sector and work with our data team to make sure we are listing every professional event accurately. This is a new position and reports to Vendelux’s co-founders. What can you… Continue reading Job Opening: Research Analyst

The Chocolate Industry Still Misses the Sweet Taste of In-Person Events

By Megan Giller – Monday, Sept. 13, 2021  A few weeks ago, my phone started ringing off the hook: My company Chocolate Noise leads team-building chocolate tastings, and our corporate clients were ready to return to in-person events.  For the past year and a half, we’ve focused on virtual b2b events, and during the global… Continue reading The Chocolate Industry Still Misses the Sweet Taste of In-Person Events

Why Wunderkind Is Welcoming Back In–Person Events

By Elizabeth Horkley – Monday, Aug. 23, 2021 Wunderkind’s VP of Marketing Sarah Bowman dishes on an event series that’s bringing the brand’s close–knit community back together. For Wunderkind sales reps, meeting face–to–face with clients and prospects in 2021 has meant rubbing elbows over seafood or pasta—in restaurants that are properly ventilated, of course, and… Continue reading Why Wunderkind Is Welcoming Back In–Person Events

Job Opening: News Writer

Description: Vendelux (https://vendelux.com/) provides intelligence on the event marketing industry. We are seeking a News Reporter to help launch our editorial coverage of the events industry (think Digiday for event marketing). We are looking for a reporter to create original, authoritative news content for professionals doing business in the events, conferences and trade show sectors. … Continue reading Job Opening: News Writer

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Upcoming Crypto Events in Summer, 2021

Scouring the web for the top crypto events to attend in 2021? As in-person events return in America and soon around the world, now is the time to start planning your cryptocurrency conference plans for summer 2021 and beyond. Searching the internet for crypto event and conference information might seem burdensome. That is why we’ve… Continue reading Upcoming Crypto Events in Summer, 2021

Why Event Marketers Need to Be More Data Driven

Events can be the highest performing channel for any marketing team. And the data backs this up: events are gaining a greater share of budget at a faster rate than almost any other form of advertising, including TV ads, print and direct mail. Only digital ads are increasing budget share along with events. With digital… Continue reading Why Event Marketers Need to Be More Data Driven