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What Does Predicted / Confirmed Mean?

Vendelux differentiates in predicted and confirmed attendees/sponsors. Predictive data is especially useful for planning purposes since there is often no data about an event 9-12 months in advance other than the venue and dates. Our confirmed data is very useful for event execution, such as pre-booking meetings.

Attendees and organizations are labeled as predicted when our algorithm has determined they are likely to return to an event based on historical attendance patterns. Confirmed attendees are confirmed by either the event organizer or the person themself, for example through announcements on social media such as LinkedIn. As the events get closer, more and more attendees will be converted to “confirmed” & customers will be notified in Vendelux and via an email digest.