Consensus 2023 is on the way!
Despite businesses and event marketers learning to appreciate digital events after the recent COVID-19 pandemic revolutionized event marketing strategies in nearly every sector vertical, 2023 has seen a strong resurgence of in-person events.
However, due to the abundance of events, marketing teams must exercise caution when selecting which ones are worth attending and allocating funds towards. These marketers must evaluate which events offer the most opportunities for networking to engage with individuals and generate B2B leads.
At the same time, cryptocurrency has become an increasingly popular topic, with more and more businesses interested in the potential of blockchain technology and digital currencies. After experiencing the most chaotic year in the history of cryptocurrency, it’s time to ponder, reconstruct, and redress the key challenges and opportunities in this industry.
While many resources are available to learn about cryptocurrency, there is no substitute for in-person events regarding networking and building relationships with industry leaders.
Attending in-person cryptocurrency events allow marketers and businesses to gain insights and knowledge directly in the field, exchange ideas, and create connections that can lead to new business opportunities. It’s also a chance to stay up-to-date with the latest trends and developments in the industry and connect with like-minded professionals.
One of the most anticipated in-person cryptocurrency events is Consensus 2023. This guide will explore the benefits of attending Consensus 2023 and how to make the most of this important event by driving leads and delivering a positive ROI.
What Is Consensus 2023?
Consensus 2023 is one of the largest and most important annual gatherings and fintech events in the blockchain and cryptocurrency industry. It’s hosted by Coindesk, a leading digital media company focused on blockchain and cryptocurrencies. The event brings together industry experts, business leaders, investors, developers, and other stakeholders to discuss the latest trends, innovations, and challenges.
Consensus features keynote speeches, panel discussions, workshops, and networking opportunities, providing attendees with a unique opportunity to learn from and connect with some of the industry’s most influential and knowledgeable individuals. The event covers various topics, including blockchain technology, cryptocurrency trading and investment, decentralized finance, regulation and policy, and more.
Over the years, Consensus has expanded to include multiple tracks and sessions, covering a more comprehensive range of topics beyond blockchain technology, such as cryptocurrency trading and investment, decentralized finance, regulation and policy, and more. The event has also been held in different locations, including New York City, Singapore, and London, and has drawn attendees worldwide.
Consensus has played an essential role in shaping the development and growth of the blockchain and cryptocurrency industry. It provides industry leaders and stakeholders a platform to collaborate, share their knowledge and insights, and build relationships. As the industry continues to evolve, the Consensus event is expected to play a crucial role in gathering leaders and decision-makers interested in blockchain and cryptocurrencies.
Where Is Consensus 2023 Going To Take Place? And When Is The Event?
Consensus will take place from April 26th to April 28th, 2023, at various locations in Austin, Texas.
In 2021, the conference was held in a hybrid format, with both in-person and virtual events, and Austin Convention Center was one of the physical locations for the event. The event was also hosted in Austin in 2022.
Who Goes To Consensus 2023?
Consensus 2023 can attract diverse attendees, including developers, investors, entrepreneurs, founders, industry experts, policymakers, and enthusiasts from various industries. The audience at Consensus is generally composed of individuals interested in the latest developments in blockchain technology and its potential applications in multiple fields.
Consensus attendees frequently come from various professions and fields, including finance, medicine, logistics, gaming, and more.
Many attendees might have some background in blockchain technology or cryptocurrency. In contrast, others may be used to attending similar Ecommerce events but might need to familiarize themselves with this subject and be eager to learn more.
The Consensus audience is often tech-savvy, curious, and interested in the most recent developments and trends in blockchain and cryptocurrencies. They frequently seek ways to network, educate themselves, and learn more about the blockchain ecosystem.
Who Will Be Speaking At Consensus 2023?
The most sought-after creators, pioneers, innovators, regulators, voices, influencers, and personalities who are currently reshaping the space are represented on the Consensus speaker roster. Here are some of the confirmed speakers:
- Edward Snowdon – President of Freedom of the Press Foundation
- William Shatner – Actor
- Cynthia Lummis – US Senator
- Chelsea Manning – Security consultant, Nym Technologies
- Caitlin Long – Founder and CEO, Custodia Bank
- Richard Widman – Head of Strategy, Web3, Google
- Jon Heder – Partner, Verified Labs
- Anthony Scaramucci – Founder, Managing Partner, Skybridge Capital
- Nelly Mensah – VP, Global Head of Web3 and Innovation, LVMH
- Jenny Johnson – President and CEO, Franklin Templeton
- Maya Draisin – Chief Brand Officer at TIME
- Luke deWilde- Corporate Development, Golden State Warriors
- David Burt – Premier/Minister of Finance – The Bermuda Government
- And much more.
What Kind Of Sponsors And Stages Will There Be At Consensus 2023?
Consensus attracts a wide range of sponsors and exhibitors from various industries, including:
- Blockchain and Cryptocurrency companies
- Financial institutions
- Technology companies
- Consulting firms
- Government agencies
- Non-Profit organizations
Beyond all the onstage conversations, booths, and displays on show, Consensus 2023 will feature private workshops to find solutions to crypto’s recent challenges. Across the three days of the tech event, attendees can access content across 10+ stages covering crypto, blockchain, Web3, the metaverse, and beyond. Attendees can explore networking events, parties, live music, and more at night.
The main stages include:
Mainstage – Austin Convention Center – 500 E Cesar Chavez St, Austin, TX 78701
The Mainstage is reserved for keynotes and insights on crypto, blockchain, Web3, and the metaverse. Some of the exhibitions include:
- Chelsea Manning and the Struggle for Digital Privacy – Thurs, April 27th
- Is Crypto Banished from the Banking System? – Fri, April 28th
- Where is Web 3 headed? – Fri, April 28th
Stage X – Austin Convention Center – 500 E Cesar Chavez St, Austin, TX 78701
Sponsored by Foundry, Stage X showcases breaking news and the latest developments in crypto, blockchain, or Web 3 and is open to all attendees. Some of the exhibitions include:
- Artificial Intelligence and the Creator’s Dilemma – Wed, April 26th
- Crypto’s place in the coming digital explosion – Thurs, April 27th
- Crypto Crooks: How to spot a scam – Fri, April 28th
Protocol Village – Austin Convention Center – 500 E Cesar Chavez St, Austin, TX 78701
Sponsored by Filecoin Foundation, Protocol Village is directed towards developers and will include a series of hour-long programming blocks offering discussions about the latest developments in today’s crypto economy. Coders can also learn about grant programs and find funding opportunities for their projects. Exhibitions include:
- How to Get Started on Your Web3 Coding Journey – Wed, April 26th
- How to Make Cross-Chain Bridges Hack-Proof – Wed, April 26th
- Calling All Devs: Meet Our Web3athon Partners – Fri, April 28th
The Hash Stage – Austin Convention Center – 500 E Cesar Chavez St, Austin, TX 78701
Sponsored by Hashkey Capital, The Hash Stage features a variety of programming, from AMA sessions with Consensus 2023 speakers to founders pitching VCs to significant company announcements. There will also be live recordings of CoinDesk TV’s smash daily talk show “The Hash.” Exhibitions include:
- Brainstorm: How Does Crypto Improve its Image? – Wed, April 26th
- Risk Management in Crypto Mining – Wed, April 26th
- Using Blockchain and Web3 for Humanitarian Causes – Thurs, April 27th
Metaverse and Gaming Stage – Austin Convention Center – 500 E Cesar Chavez St, Austin, TX 78701
Founders, developers, companies, artists, gamers, and platforms come together to discuss how they’re creating and utilizing future digital environments and experiences. Demos of the newest games and cutting-edge technology that power this new immersive reality are also presented on the Metaverse and Gaming stage. Exhibitions include:
- Final Boss: Why Web2 Gamers Are Wary of Crypto – Thurs, April 27th
- How to Make Crypto Games That Don’t Suck – Fri, April 28th
- Designing and Governing (Successful) Virtual Economies – Fri, April 28th
Unlock Stage – Austin Convention Center – 500 E Cesar Chavez St, Austin, TX 78701
The Unlock stage will feature the Convenings for the Consensus @ Consensus Report on Thursday and the Crypto Policy Summit on Friday. Exhibitions include:
- The Digital Future of Public Money – Thurs, April 27th
- Crypto’s Environmental Conundrum: How Can Blockchain Accelerate ESG and Protect the Planet?- Thurs, April 27th
- Global Policymakers Speak – Fri, April 28th
Sunset Room – The Gallery – 310 E 3rd St, Austin, TX 78701
The Sunset Room is a stage that will examine how art, community, and commerce will develop in the future. Consensus Gallery, a real and digital arena, brings the innovative world of non-fungible tokens and collectibles to life by developing the communities and technologies that will attract more people to the sector as well as exhibiting the creative artists working there. On April 26th, the Gallery will be accessible to Pro and Piranha pass members, and on April 27–28, programming will be available to all pass holders. Exhibitions include:
- The LGBTQ Meetup Powered by WebQ.org – Wed, April 26th
- Meme Magic and Crypto Culture – Thurs, April 27th
- When the Muse Is a Machine: Generative Art and NFTs – Friday, April 29th
Women Who Web3 Lounge – Austin Convention Center – 500 E Cesar Chavez St, Austin, TX 78701
The Women Who Web3 Lounge is an important women’s conference lounge for leaders, entrepreneurs, artists, developers, and more to connect during mindfulness exercises with like-minded women in the industry and participate in programming designed to empower and educate women in the Web3 space.
What Summits Will There Be At Consensus 2023?
There will be several day-long summits during Consensus 2023. We will highlight them here:
Money Reimagined Summit – Wed, April 26th
This summit will unite institutional and retail investors, hedge fund managers, OTC digital asset traders, exchange providers, venture capitalists, smart contract developers, bankers, compliance officers, lawyers, custodians, and more. Attendees will map out the future of finance and investing and discuss the benefits and drawbacks of combining the radical, decentralized world of DeFi with conventional “TradFi” finance.
- Crypto’s New Market Structure
- How ESG Affects Institutional Crypto Investing
Web3 Brand And Creator Summit – Wed, April 26th
At this summit, influential artists, entrepreneurs, and companies, including LVMH, TIME, Salesforce, Warner Music, and more, will explore the technological and relationship layers that power brands, creators, and fandoms. The first half of the summit will highlight the work of disruptive creators and builders, while the second half will focus on how brands are utilizing Web3 tools to develop their offerings and customer base.
- Generation Crypto: Web3 And The Future of Music
- Getting There From Here: Metaverse, Culture, and Entertainment in 2023
Crypto Policy Summit – Fri, April 29th
In this summit sponsored by Hedera, leaders from the government and the crypto and blockchain community will discuss, debate, and determine where the affairs of the state should act within the Web3 economy. The summit will examine the development of digital currencies issued by central banks, the disagreement surrounding stablecoin regulation, and the difficulties in adapting 20th-century securities laws to 21st-century decentralized protocols.
- Crypto Regulation Around the Globe
- Briefing: Privacy, Transparency and Law Enforcement: Where Is the Path to Equilibrium?
Institutional Investor and Asset Manager Consensus Roundtable – Wed, April 27th
This roundtable is a private, peer-to-peer gathering for investing officers representing pensions, endowments, foundations, sovereign wealth guns, and insurance companies. The full-day roundtable will provide institutional investors and asset managers with exclusive off-the-record, closed-door access to mainstage Consensus keynotes.
What To Expect From Consensus 2023. Is It Worth It?
As one of the largest and most well-known events in the cryptocurrency and blockchain industry, Consensus can be a notable B2B event for any marketer. With prominent speakers, industry leaders, and hundreds of networking opportunities, Consensus will bring together key fintech leaders to discuss issues related to crypto and blockchain. This will offer attendees a chance to learn about developments and trends in the sector.
Why Should I Attend Consensus 2023?
There are several reasons why businesses should consider attending Consensus 2023. Here are a few:
Priceless Networking opportunities: Consensus 2023 is an excellent opportunity to meet and connect with like-minded individuals from various parts of the fintech industry. Whether you’re seeking new business partnerships, funding for your startup, or simply learning more about the space, Consensus provides a platform to network with some of the brightest minds in blockchain and crypto.
Valuable learning and development: Consensus 2023 offers a broad and diverse array of panels, workshops, and keynote speeches, providing attendees with the opportunity to learn about the latest trends, technologies, and insights in the blockchain and cryptocurrency space. With various tracks catering to different interests, attendees can choose the sessions most relevant to their needs and expertise.
Crypto and blockchain updates: Consensus 2023 is an excellent opportunity to stay updated on the latest regulatory developments and industry trends after a tumultuous year for cryptocurrency. With the participation of policymakers, industry leaders, and other stakeholders, attendees can gain insights into the direction of the industry and the regulatory environment.
Entertainment and side events: Consensus is known for its lively atmosphere and exciting events, from after-parties to meetups and concerts. Attendees can have fun while expanding their network and knowledge base.
Networking opportunities abound at Consensus 2023. That’s why marketers should take advantage of the daily series of events that follow the key sessions. To do so, businesses should first have a clear understanding of their target market before developing a plan with the aid of event intelligence to select the best events to attend.
With this strategy, marketers and sales representatives can go to smaller, more specialized events to meet the industry peers and potential business partners they want to meet. This offers more chances to defend the expense of visiting Austin.
Can Consensus 2023 Improve Business Plans?
One of the benefits of Consensus 2023 is the wealth of knowledge and insights attendees can take back home from the event. As a participant in Consensus 2023, you can gain valuable insights into strategies, tools, and techniques in finance and blockchain technology that can help you improve your business plans. You can also attend marketing events that showcase products and services and set the scene to network with other businesses and investors.
Moreover, attending Consensus can help you build relationships with key stakeholders in your industry by participating in event sponsorships. By sponsoring events, you can increase your brand visibility, gain access to new markets, and build relationships with potential customers, partners, and investors.
Even after the event, many Austin venues and private events provide the ideal setting for marketers, sales teams, and prospective clients to network and grow their businesses.
However, To justify their budgetary spending, marketers must measure the success of their campaigns and are typically conditioned by KPIs. They can’t possibly leave Austin without any leads. Instead, they should carefully arrange their study, allocate their resources, and attend events that can provide a profit.
With the abundance of networking opportunities, some leads may come from meetings and important sessions at Consensus 2023. Nonetheless, there are other priceless ways to drive leads while in Austin.
Attendee Data: Learn Who’s Attending Consensus 2023 And Prepare For It
Businesses that deploy event intelligence can reap higher benefits beyond the meetings available at Consensus 2023.
Event intelligence can help predict who will attend or sponsor upcoming events using first-party B2B data from past events, real-time monitoring, and AI predictive modeling. These possible leads do not need to attend Consensus 2023 either. Marketing teams can plan effectively if they use this data-driven event marketing information to know who will be present, where, and when. To meet their KPIs and target prospects, they can use this data to plan which event to attend and when to arrive. This way, marketers can ensure that attending the event is worth the investment.
Things To Consider When Registering For Consensus 2023
Registering for Consensus 2023 is easy, but there are several things you need to bear in mind. Here are some tips and things you should know before you register.
How Much Does It Cost To Register For Consensus 2023?
The event offers different ticket options with varying levels of access and benefits.
Two-day pass. US$1,599
Registering for the two-day pass before April 7th can save $400 on walk-up rates. This pass includes Thursday and Friday access to Consensus, the Expo Show Floor, select night events, and more.
Registering for the pro pass before April 7th can save $600 on walk-up rates. This pass includes Wednesday to Friday access to Consensus, the Money Reimagined Summit, Web3 Creator and Brand Summit, Pro Pass Lounge Access, and other exclusive access to events.
Piranha Pass US$9,000
This Consensus pack is the real VIP deal. It includes all Pro-Pass perks, Piranha Lounge Access, VIP Access across the event, private curated discussions, access to concierge service, curated Austin outing, VIP seating at the Mainstage, Wellness, and Relaxation Activities, a VIP Welcome Bag, complimentary food and drinks, and more.
If you are interested in attending as a group, discounts are available when you buy five or more passes. All you need to do is use the following discount codes at checkout:
- Group of 5+ use buy5plus
- Group of 10+ use buy10plus
- Group of 20+ use buy20plus
- Group of 30+ use buy30plus
Web3 firms with less than $5M in funding and under three years old can get three tickets for the price of one with the Startup Packages powered by Google Cloud. Additional benefits include an in-app company profile, access to exclusive startup/investor meetups, the chance to apply for PitchFest, and more. Only 100 Startup Packages are available.
Consensus 2023 has a small number of discounted seats set aside for active Web3 and Web2 developers and open-source contributors to help pay it forward. Applicants must complete an application form to request a discounted pass ($189.00). They will be contacted within 14 days with a discount code if approved.
Students can apply for a Student Pass ($189.00). Students who have been accepted will get an email with a promotional link that they may use to complete their registration online. The Student Pass offers the same advantages as the Two-Day Pass.
How Do I Plan For Consensus 2023, And What Do I Do After the Event?
Deciding to attend Consensus 2023 is an important step to growing your lead portfolio, but it requires preparation. Here are some tips when preparing for your trip:
Plan Well In Advance For The Event
As soon as you decide to attend Consensus 2023, begin making plans. This requires acquiring and preparing all the necessary equipment and paperwork. You can start setting up your meeting, booking a hotel, and arranging other travel preparations when you decide to go. Two other crucial first steps are finding out who will attend specific events and creating the best pitch for when you need to start networking.
Don’t Lose Your Badge, And Arrive On Time For Your Sessions
A US$200 non-refundable fee will be charged to replace a badge for any reason, including lost or stolen badges. Also, all events on-site at Consensus are first come, first served, and all events are subject to Fire Marshall capacity. If you do miss an event, most sessions will be streamed on our virtual platform during and available after the event.
Pick A Suitable Place For Your Meetings
Austin is a haven for networking. Yet, there are some areas in Consensus where conducting business is viewed as unethical. People can meet and make relationships in the city’s many cafes and eateries. Another choice is to spend money on recognized private meeting locations like suites.
Use Event Intelligence To Identify The Best Side Events
Consensus will provide many opportunities for you to expand your network. To achieve this, though, you must take advantage of the local Austin activities that are taking place. Create a precise plan using event data, narrow your target group, and attend smaller events that attract the audience you need to generate leads and build reliable partnerships.
Leverage Attendee Data
Vendelux already has Consensus 2023 attendee data with thousands of attendees, exhibitors, and sponsors who will be going to Austin for the event. This information lets you analyze the kind of audience who will be at the event. For now, the audience includes 49% of peers with professional seniority, 31% are C-suite executives, and 20% are VPs and Directors.
Attending the event can offer you leads and partnership chances that can produce a positive ROI if done with care and attention to detail.
Where to stay when traveling to Consensus 2023
Consensus and Coindesk have partnered with a selection of Downtown Austin hotels to offer discounted rates during the event. Please register using the link on their website to get the best rates. The hotels include:
101 Red River Street, Austin, TX 78701, UNITED STATES
0.5 Mile(s) from Austin Convention Center and Various other venues
Fairmont Austin is a luxury hotel in the Central Business District of Austin, Texas, adjacent to Palm Park and Waller Creek. The hotel has 37 stories and offers guests picturesque views of Lady Bird Lake, the cityscape, and the State Capitol.
Austin Marriott Downtown
304 East Cesar Chavez Street, Austin, TX 78701, UNITED STATES
Across the street from Convention Center
The Austin Marriott Downtown features over 600 guest rooms, including 25 suites, with modern luxury amenities. The hotel has a rooftop bar and pool with stunning views, three bars, and locally-inspired restaurants.
JW Marriott Austin
110 East 2nd Street, Austin, TX 78701, UNITED STATES
0.3 Mile(s) from Austin Convention Center and Various other venues
The JW Marriott Austin is a top hotel in Texas, voted by Condé Nast readers in 2020. The hotel in downtown Austin offers luxury amenities such as an on-site spa, room service, seven bars, three restaurants, and Starbucks.
200 Lavaca Street, Austin, TX 78701, UNITED STATES
0.5 Mile(s) from Austin Convention Center and Various other venues
The W Austin is a new hotel in downtown Austin with 251 guest rooms and rock-star comforts, including signature W beds, in-room entertainment systems, and a Munchie Box with treats. The hotel offers farm-to-table dining, a spa, a pool, and a lounge with live music and specialty cocktails.
Hyatt Place Austin Downtown
211 East 3rd Street, Austin, TX 78701, UNITED STATES
2 Block(s) from Austin Convention Center and Various other venues
Hyatt Place Austin Downtown is a 17-story building with 296 guestrooms in downtown Austin. It’s conveniently located just one block from the Austin Convention Center and two blocks from the 6th Street Entertainment District.
Summary: Careful Planning Can Make A Difference When You Go To Consensus 2023
Consensus 2023 is a huge event for many businesses. Its distinct sense of community unifies the cryptocurrency and blockchain industries and provides nearly infinite opportunities for business convergence and linkages. This year’s events can provide your firm with fresh possibilities for collaboration, uncommon encounters, and insights into cutting-edge technologies that can help it reach new heights in innovation and technology.
But, you must receive financial and resource support from the C-suite to go to these events. The management will anticipate a profit from these investments. Businesses in Austin should take advantage of the opportunities for face-to-face networking.
To make the most of the occasion and your trip to Austin, plan ahead for the city’s numerous after-parties and post-event networking opportunities.
It’s vital to find all available networking opportunities at Consensus 2023 and explore the sessions that are pertinent to your organization in order to do this. Get the essential Consensus attendance statistics, make a list of the individuals you want to meet, and then utilize this information to learn more about the people you want to network with.
Event intelligence has become essential for businesses looking to grow sales and generate leads. Companies can gain a deeper understanding of their target market, find promising leads, and develop more efficient marketing plans by utilizing data and insights from events. In the end, this may result in higher sales, better client connections, and ongoing business expansion.
You may take advantage of Consensus 2023 and deliver with careful planning and the greatest use of insights to drive lead generation opportunities.