In-person b2b events are back and with a boom. If the pandemic has taught us anything it’s that virtual events can work to help businesses
Touted as the biggest bitcoin event in the world, the bitcoin conference in Miami is only days away. Held at the Miami Beach Convention Center
Events can be the highest performing channel for any marketing team. And the data backs this up: events are gaining a greater share of budget
By Elizabeth Horkley Martech veteran Jeanne Hopkins shares her thoughts on how organizers can improve digital experiences and prepare for the return of live events.
By Elizabeth Horkley Wunderkind’s VP of Marketing Sarah Bowman dishes on an event series that’s bringing the brand’s close–knit community back together. For Wunderkind sales reps, meeting
By Megan Giller A few weeks ago, my phone started ringing off the hook: My company Chocolate Noise leads team-building chocolate tastings, and our corporate clients were
By Elizabeth Horkley In certain corners of the tech space, where event marketers and business development executives meet, Travis Cross’ dashboard for tracking ROI on
25–year industry veteran and VMWare Director of Events Allison Crooker talks strategy and substance in a hybrid future By Elizabeth Horkley Nearly three years ago,
The pandemic has significantly impacted a wide variety of industries over the last two years, from global supply chain to travel & tourism. Overnight, many
Our own Martina Lalic shares why she’s calling NRF 2022 a comeback. A few weeks ago, I was lucky enough to attend the 2022 NRF Annual
The covert world of systems security might not seem like fertile ground for publicity or marketing. But in recent years, Checkmarx, Inc.—a provider of software solutions
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